Mike Clem was named Sweetwater’s CEO / President in September of 2023. Since joining the company over 20 years ago, Mike has held several key leadership roles in E-Commerce and Marketing and has been instrumental in driving Sweetwater’s growth.

Mike has over 25 years of experience in retail E-Commerce, which began in the earliest days of the Internet and includes many notable retail brands. He is recognized as an innovator, speaker, and mentor. A graduate of Purdue University, Mike is a lifelong musician who is passionate about the music industry. He’s a proud Fort Wayne native, and he is active in the community with his wife and their four children.

“Sweetwater was founded on doing the right thing, putting people

over profits, and fostering long-term relationships built on trust. It’s what made Sweetwater what it is today and what it continues to be. My goal is to help us strive to connect with our customers on a deeper level. To connect with their passions and serve them with heart.”